Double your accounting practice profits within 12 months

Most accounting firms are not underperforming. They are overworked, underpriced, and structurally wrong.
You don’t have a revenue problem. You have a model problem. Compliance is now a commodity, yet most firms still operate as if it isn’t. More clients, more work, more hours, and still not enough profit.

As highlighted by Paul Dunn in the foreword, the firms that will win operate with intention, deliberate choices about clients, services, pricing, and impact.

The Accounting Profit Blueprint 2026 challenges how you price, who you serve, and what you sell. It shows what is working, not theory, and where profit is really lost.

It also presents a clear opportunity: to significantly increase profitability. In many cases, to double accounting practice profits within 12 months, without more hours or more clients.

Some will ignore this. Some will act. Decide which side you’re on.

About the Contributors

Kyelie Baxter
Kyelie Baxter is Managing Director of IQ Accountants, a Gold Coast accounting and advisory firm. With more than 20 years in public practice, she helps SME owners move beyond compliance into clearer decision-making, sustainable growth and profitability. She is also active in CPA Australia, mentoring, governance and professional leadership.

Toni Eisenhut
Toni Eisenhut is a senior management consultant and operating advisor to professional-services firms. A former CEO of a large multidisciplinary firm, she helps accounting and advisory practices shift from partner-dependent execution to disciplined, scalable performance. Through Your Business Confidante, she supports firm owners with clarity, leadership capacity and sustainable growth.

Richard Francis
Richard Francis is founder and CEO of Spotlight Reporting, a global business intelligence platform used by more than 2,000 accounting firms. A former Chartered Accountant and Xero General Manager, Richard has built multiple advisory and software businesses, combining practice experience with reporting, forecasting and virtual CFO expertise.

Amanda Gascoigne
Amanda Gascoigne FCA, GAICD is a Chartered Accountant, business coach, speaker and founder of Amanda Gascoigne Consulting and The Balanced Firm. With over 30 years in the profession, she helps small and solo practice owners build profitable, sustainable firms while protecting wellbeing, purpose, boundaries and long-term enjoyment.

Darren Gleeson
Darren Gleeson is co-founder of Success Tax Professionals and founder of TaxFitness. He develops software and systems that help accountants move beyond compliance into structured tax planning, benchmarking and repeatable advisory workflows. Author of 11 books, his focus is helping firms increase profit, value and scalability.

Amy Holdsworth
Amy Holdsworth is founder of Clarity Street and has spent 15 years helping accounting firms adopt cloud software effectively. With experience across Xero Practice Manager, Ignition and practice management roles, she helps firms connect their app stack, improve processes, reduce friction and create cleaner, more efficient client workflows.

Taryn Holman
Taryn Holman has more than 25 years’ experience in sales, partnerships and business development across professional services, finance and education. As national sales manager at Seamless SMSF, she has helped build a nationally recognised outsourcing business by creating trust-driven, commercially effective partnerships that generate measurable growth.

Monique Parker
Monique Parker is an award-winning marketer and founder of AccountanXy, a marketing platform for accounting firms across Australia and New Zealand. She has helped scale an advisory network to $40 million and works with firms to use AI, marketing and positioning to attract better clients and grow fee revenue.

Melissa Voss
Melissa Voss is a Chartered Accountant, business leader and co-founder of FuseWorks, creator of FuseSign and FuseDocs. Drawing on her public-practice background, she helps accounting firms improve efficiency, consistency and client experience while preserving human connection. She is passionate about culture, leadership, systems and intentionally built firms.